Four Ways Context Matters for Wildfire News Coverage

Reporters can help people see the forest, even when the trees are on fire.

Incident Commander Rich Harvey answers questions about the Waldo Canyon Fire. Source: Michael Rieger/FEMA
Incident Commander Rich Harvey answers questions about the Waldo Canyon Fire. Source: Michael Rieger/FEMA

 Journalists play a vital role in interpreting the significance of wildfire events within a broader context. For example, over the past decade, following the available science, reporters have shifted from covering wildfires simply as natural disasters and zeroing in only on a singular “cause” or spark. They are more often clarifying how wildfires are climate-boosted natural disasters, with global warming as one major factor creating conditions for more severe fires that are more difficult to fight. 

Historic fire frequency, 1650 to 1850. Source: Daniel Dey, Richard Guyette, and Michael Stambaugh.


As science, conditions, and understanding evolves, it’s time to go further. As megafires burn across the west and firefighters put their lives on the line over and over, the news media have an important role to play, highlighting other human-caused factors that exacerbate the wildfire crisis—namely policies that put people and property in harm’s way by encouraging building houses in wildfire-prone areas, lack of information and mandates for fire hardening, and a default tendency to frame all wildfire as simply “bad,” overlooking the use “beneficial” fire as an effective prevention measure. 

Read the four ways the journalists can tell the full story of wildfires.

Author: Kate Anderson